Overview

Takashi Mobile (TM) was created by a team of mobile professionals to work out new strategies for smarter ways for operators to deal with customer interaction and loyalty, and to deliver core communications services, information and applications through MVNOs.

In 2000, we formed a team of five to create and launch The Netherlands' first commercial MVNO for Dutch media venture Veronica with assets in television, radio, print media and internet properties.  Following this initiative, founder Dan Armstrong has continued work in numerous other capacities, in consulting capacities for 22 projects for 16 operators, service providers, banks and other companies with mobile aspirations throughout Europe, Asia, North America and Africa.

Specialties include business architecture, team management and strategic consulting, product development, market feasibility, design and set up of virtual operators and service providers, business planning, projects in new technologies, inter-operator relations, products, financial services and market feasibility, public presentation of new concepts and consensus-building.  Extensive work in mobile telecommunications, new technologies and technology implementation, strategy, mobile banking/payments, NFC, DRM, usability and privacy issues, alliances, MVNOs (strategy, feasibility, planning, negotiations, architecture, marketing and implementation). A few projects:

Veronica Mobile (2000-01, NL) | MVNO start-up
Talkline Nederland (2001, NL) | MVNO planning and strategy, business propositions
Virgin Mobile Netherlands (2001, NL) | MVNO start-up
easyMobile (2001, UK) | MVNO start-up
Connect Austria GmbH/ONE (2001, AT) | GSM operator, MVNO strategy
Scarlet Telecom (2002, NL) | MVNO consulting
freeEnergy (2002, NL) | energy service provider start-up
Connect Austria GmbH/ONE (2002, AT) | GSM operator, launch of MVNO Tele2 Mobil
Sony Network Services GmbH (2002-03, AT) | MVNO consulting
MobilTel EAD (2002-03, BG) | GSM operator, strategy and planning
ONE GmbH (2003-04, AT) | GSM operator, strategy, MVNOs, launch of Starmap Mobile Alliance
XS4ALL BV (2004, NL) | mobile feasibility study and workshops
Irdeto Access BV (2003-05, NL) | broadcast content security, mobile content protection & DRM work
ONE GmbH (2005, AT) | GSM operator, short project in wholesale strategy
SPVM B.V. (2005-06, NL) | planning work for Rabo Mobiel, new venture start-up
Rabo Mobiel B.V. (2006-09, NL) | CTO and management team member for this mobile services incubator and MVNO
National Microfinance Bank of Tanzania & Rabo Development (2009, TZ) | technical support & programme management for launch of mobile banking
Irdeto (2009, NL) | mobile product strategy & product feasibility project


Rapenburgerplein 81
1011VJ Amsterdam
The Netherlands

tel. +31 652 085 071